Where the conventional is imperative – and change is the
only constant.

Research can be many things – but it should not be complicated for you.

Let us help you un-complicate it.

About Us

Traverse Strategy Consultants is a research & consulting firm providing a strong research arm to our clients globally. Our knowledge across numerous domains and markets allows us to provide your business an insightful and actionable business perspectives.

Full – service market research covering entire spectrum of research ...
using proprietary metrics designed by our in-house team ...
delivering actionable insights to clients using analytics.

Our Services

  • Teams across all major Tier 1 / Tier 2 cities
  • Team of trained surveyors and supervisors
  • Partners for International locations
  • Full translation and linguistics support
  • 10 workstations – expandable
  • Dedicated Server
  • Remote monitoring capabilities
  • Call recording facility
  • Domestic and International language support including translation
  • Power backup for uninterrupted power supply
  • Dedicated IT team for round the clock troubleshooting
  • Sample
  • Survey Programming
  • Data Processing
  • Online Depth interviews & Focus groups
  • Industry Expert Panel
  • Omnibus Surveys
  • Market Segmentation
  • Pricing Elasticity
  • New Product Assessment
  • Impact of Branding
  • Brand profiling
  • Brand Ranking

Hello! The Traverse Team

Anupam Sen
Founder and Lead Consultant

Anupam comes with more than 12 years of international & domestic research experience and has worked in multiple strategy and management roles. Spearheading the overall marketing and sales initiative in the company, his experience includes working for clients in the Automotive, Media and Healthcare sectors along with pro-bono consulting for NGO’s.
He has been often invited to speak at forums and seminars at various institutions such as ‘Amity Global Business School’ and has been quoted in print media such as "Pitch-The face of Marketing" magazine, April 2015 issue. He is also on the Mentor Expert Board of BusinessWorld (BW) Accelerate Programme. Anupam has had the opportunity of working with firms such as Bharti Airtel, Wipro, and Evalueserve and was also the founding partner of a technology start-up.

Havish Madhvapaty
Senior Consultant and Head – Market Research

Havish works as Head – Research with Traverse Strategy Consultants, a research and consulting start up. An MBA Gold Medallist, he started his career with Reckitt Benckiser, post which he worked as a research scholar, and subsequently as an Assistant Professor. During his stint in academics, his academic research work has been published extensively in national and international journals, and work presented in leading institutions across the country such as IMT Ghaziabad, IMI New Delhi, IIT Roorkee, JNU etc.
His multiple interests are accompanied by a keen sense of learning, ranging from digital marketing to advanced statistical data analysis to design, but he has an undisputed fondness for working with data on Excel. He has completed his Certified Microsoft Office Specialist (MOS) training modules and is a VSkills certified Digital Marketing Master, He is pursuing his PhD in Digital Marketing. Presently he leads a team of analysts at Traverse, and spearheads all research work. At Traverse he has helped created models for Brand Ranking, CMO Ranking and Experiential Marketing.

Our Work

Our Work

Sector Wise Work Summary

Information Technology
Brand and CMO Ranking
Experiential Marketing

Our Work

Reports and Case Studies

IMA 2014 + CMO 2015
Pitch Top 10 Young Marketers 2015
Pitch Top 50 Brands 2015
Connected Home Survey Frost & Sullivan Stratecast

Knowledge Transfer

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We are Traverse

Reach us at:

Traverse Strategy Consultants

Regus Business Center, Suite No. O-06 & 07 (LGF),
Shivaji Stadium Metro Station, Airport Express Line
New Delhi – 110001
E :

T : +91-11-66797776

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